For the second iteration of the pop-up Chick-fil-A Rivalry Restaurant at the Little League World Series we needed to bring the whole world (literally) together.
We created this locker room concept to bring the 16 teams together in a single space, with giant oversized lockers covered with illustrations reflecting each region by Sam Falconer.
Launching Chick-fil-A's new Mealtime Kits, a first in the category, required something a little different.
Also a little-little restaurant. We designed this tiny pop-up drive thru to introduce customers to the new products unlike anything else you'd ever get at a quick service restaurant.
The Polynesian Sauce is where it's at.
Under Creative Directors Nic Howell and Geoff Benz and Design Director Fairchild Fries, we worked across a wide rang of point-of-purchase advertising, OOH (Yes, the cow billboards), TV and OLV, packaging, and activations.